Building New Business at War

“There always should be people who will decide to stay in Ukraine and develop country along with its economy — if you are one of them, know this won’t be easy, but it is smth we should do”, — my friend told me. And it all began.

Kseniya Kovaleva
2 min readJun 2, 2022

People would say I’m crazy to open new company under the bombs during the time when people are simply happy to stay alive and keep at least their main work actual. My main work — UI/UX design company I own is safe and sound since we were working all the war never stopping work process. And now I’m opening PR boutique піåрнâя for Ukrainian businesses and international companies as well to promote beautiful minds all over the world.

Unsplash image by Sean Pollock

Why Opening Business in Ukraine Now is Cool?

Countries with international ongoing conflicts rarely seem being attractive for investors. Normally, businesses leave unstable regions, but in Ukraine we see the opposite situation. Demand on Ukrainian production increases every day since EU citizens and people all over the world want to support Ukraine in this bloody war and choose our products to show loyalty. That is why, companies in Ukraine had a chance to give salaries to employees, support army, pay taxes and…

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Kseniya Kovaleva

✏️Journalist with 7 years of work experience.🌍CEO and author of UI/UX design boutique-TheRoom.📌VOGUE ex-intern. Writing for Marie Claire💥